The first product-themed vehicles were horsedrawn, and the concept has been going gangbusters ever since. The Oscar Mayer Weinermobile and its many imitators are coming soon to a community near you.
The bespoke British automaker has a two-tier strategy--million-dollar cars on the top end, and a new 570S whose $184,000 price makes it the "affordable" choice.
Craig Fitzgerald has built an entire career writing about cars that nobody likes. Ready to send your 1983 Pontiac Parisienne to the crusher? Call Craig, because he'd drive it every day. Tired of getting laughed at for riding a Vespa? Craig'll ride that Italian hairdryer across the country.